four years ago, Matt snatched one of our t-shirt samples and went to work making it his own. that night, he texted all of us on the team saying, “i just made the best mistake!”
what has come to be known as the backwards "nashville" t-shirt was a mistake he didn’t take off for days.
we released the first edition run in July, 2013. it was hand carved from a woodblock and printed one by one by Matt. it sold out in a day.
for the sixth edition, we worked with a nearby print shop to develop that perfect 1970s screen-printed look and feel - slightly cracked and worn. updated in our new premium 100% cotton knit that has been washed for an impossibly soft vintage feel, each tee is screen-printed from the original hand carved artwork.
t-shirt sizing is unisex, we recommend women size down two sizes from what you normally order. this garment runs true to size for men, order as you normally would.
- garment dyed
- 100% cotton
- blind stitched hems
- self taped neck seams
- imogene + willie cotton label
vintage fit inspired. t-shirt sizing is unisex, we recommend women size down two sizes from what they normally order. this garment runs true to size for men, order as you normally would.
|xxsmall||37 5/8"||6 3/8"||16 7/8"||27 3/8"||7 1/2"|
|xsmall||39 5/8"||6 3/8"||17 3/8"||28 3/8"||8"|
|small||41 5/8"||6 3/4"||17 7/8"||29 3/8"||8 1/2"|
|medium||43 5/8"||7 1/8"||18 3/8"||30 3/8"||9"|
|large||46 5/8"||7 1/2"||19 1/8"||31 3/8"||9 1/2"|
|xlarge||49 5/8"||7 7/8"||19 7/8"||32 3/8"||10"|
|x-xlarge||52 5/8"||8 1/4"||20 5/8"||33 3/8"||10 1/2"|
crafted with purpose, from fit design down to the smallest details. wear often, wash not so often.
wash cold. tumble dry low.
we want your shirt to fit you perfectly… period. that's why we offer a free 30-day exchange policy. so go ahead - take your time, try it on, and make sure it fits just right. if you need to swap it out for a different size you can send is back at no cost and we’ll ship you another one - as many times as it takes.
all returned merchandise must be unworn, unwashed, and without alterations. visit our returns page for detailed information on our return / exchange policy.
if you are unsure about the fit, size, color, or anything else, feel free to email us at email@example.com. we're here to help.
as you are reading this, your goods are going into production - and soon will be shipped.
while we will be working day and night to ensure it arrives on time, transparency is imperative - production can fall victim to delays that are entirely beyond our control, which could result in a slightly delayed delivery. we will be sure to keep you up to date if there is any change in the estimated ship date.
all orders are filled on a first come first served basis and will be shipped the moment they are available. orders received on a weekend day will be processed the following business day.
we'll be happy to update you on the status of your item(s). please feel free to contact us any time at firstname.lastname@example.org.
if your order happens to contain an in-stock item and an extended shipping item(s), the in-stock item will ship within 3 business days of the initial order and the balance of your order will be processed and shipped separately upon its arrival at our warehouse.
orders are charged the full amount of the item(s) at time of purchase. if for any reason you wish to cancel your order of an item with extended shipping, you may do so at any time by contacting us at email@example.com.
if you have any questions, please reach out to us at firstname.lastname@example.org.