when we started in 2009, we had a simple goal: to make all of our clothing in the USA.

in addition to making it all right here, everything we've ever produced has been made via small–batch production, which helps us make clothing with intention. this helps us avoid creating unnecessary waste, and keeps our focus on appreciating every person who helps us make these garments.

today, as we continue to grow, we remain dedicated to our original mission to preserve made–in–the–USA clothing.

it's not a perfect world — and we know that. but we know that if we can put love and intention into each step of the process behind making an imogene and willie garment, we know that we are making something great.

although it may be a small difference, it is still a difference that we believe matters.